Fox News Leads Cable News, MSNBC suffers Worst Week in Key Demo Since 1999

“The Five” was the most viewed cable news program averaging 3.2 million viewers.

advertisement

Fox News Channel led the cable news scene last week, while MSNBC registered its lowest audience since 1999 in critical categories.

Fox News gathered an average of 1.3 million viewers between May 30 and June 5, leading basic cable, while second-place HGTV gathered just 562,000 viewers. MSNBC came in third place, averaging 556,000 viewers and CNN fell short with 450,000. Both networks failed to surpass Fox News.

“The Five” averaged 3.2 million viewers as the most watched cable news program of the week.

Fox News was also the leader in primetime from 8-11 p.m. with an average of more than 2 million viewers, while number 2 ESPN concluded with a viewership average of 1.5 million. On the other hand, MSNBC recorded 800,000 viewers on average to finish in ninth place, and CNN fell short of the top 10 most-watched basic cable networks with a peak average primetime audience of 603,000 viewers, per report.

Fox News was the leader in the cable news competition among the key news demographic of adults 25-54 by far, with an average of 203,000, compared to CNN and MSNBC, which managed to attract just 96,000 and 58,000, respectively.

Should we put Section 8 housing in Martha's Vineyard?*
This poll gives you free access to our premium politics newsletter. Unsubscribe at any time.
This field is for validation purposes and should be left unchanged.

MSNBC’s struggle under the Biden era among the advertiser-coveted demo continued to worsen. The network had its worst week among total day and primetime demo viewers ever since 1999. Animal Plant, Travel Channel, Syfy, Freeform, E1, FXX, BET and TLC were just some of the 32 basic cable networks to surpass MSNBC in the critical category last week as measured by total day viewers.

It got even worse for MSNBC in primetime, when it finished No. 43 in the demo with an average of just 71,000 viewers in the critical category versus 290,000 for Fox News. IFC TV, HLN, BBC America, VH1 and Nick-At-Nite ranked as some of the multitude of networks to outperform MSNBC in the primetime demo.

Furthermore, “The Five” came in as the most-watched cable news program among the key demo, with an average of 469,000 viewers aged 25 to 54. “Tucker Carlson Tonight” came in second place in both categories while “Jesse Watters Primetime,” “Hannity” and “Special Report with Bret Baier” all joined “The Five” and “Tucker” among the top 5 as Fox News held 93 of the top 100 cable news shows for the week.

“FOX & Friends” reached an average of 1.2 million and has now surpassed MSNBC’s “Morning Joe” and CNN’s “New Fay” for 63 consecutive weeks.

“FOX & Friends Weekend” attracted an average of 1.4 million viewers, coming in as the most popular show on Saturday and Maria Bartiromo’s “Sunday Morning Futures” drew some 1.6 million viewers on average to take the Sunday crown.

For the third week in a row, FOX Business surpassed CNBC in total weekday viewers.

sponsors
blank

*** My Pillow Promo Codes ***
Go To MyPillow.com (tap here) and type in promo code ILMF9 for big discounts.


*** Protect Your Retirement before Joe Biden Ruins it ***
Visit our friends at GOLDCO to protect your future. Click Here!

Similar Posts